Advertising : principles & practice
This introduction to both the theory and practice of advertising provides important insights into how advertising is done.
- Edisi
- 8
- ISBN/ISSN
- 9780135009383
- Deskripsi Fisik
- 686 hlm.; 28 cm.
- Judul Seri
- -
- No. Panggil
- 659.1 MOR a
Advertising :principles & practice
This introduction to both the theory and practice of advertising provides important insights into how advertising is done.
- Edisi
- 8
- ISBN/ISSN
- 9780132224154
- Deskripsi Fisik
- xlvi, 640 p. : - ill. (chiefly col.) ;
- Judul Seri
- -
- No. Panggil
- 659.1 MOR a
Advertising & IMC
For introductory courses in advertising. An accessible, well-written, and student-friendly approach to advertising. Advertising tracks the changes in today's dynamic world of media and marketing co…
- Edisi
- 9
- ISBN/ISSN
- 9780273752929
- Deskripsi Fisik
- 685 hlm; 28 cm.
- Judul Seri
- -
- No. Panggil
- 659.13 MOR a
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Akuntansi 
Arsitektur 
Desain Produk 
Desain Komunikasi Visual 
Informatika 
Ilmu Komunikasi 
Psikologi 
Manajemen 
Sistem Informasi 
Teknik Sipil 
Urban 
Kota