Properties of concrete

The fifth edition has been updated to reflect advances in concrete technology over the past decade without losing sight of the original aim: to provide reliable, comprehensive and practical informa…

Advertising : principles & practice

This introduction to both the theory and practice of advertising provides important insights into how advertising is done.

Advertising :principles & practice

This introduction to both the theory and practice of advertising provides important insights into how advertising is done.

Advertising & IMC

For introductory courses in advertising. An accessible, well-written, and student-friendly approach to advertising. Advertising tracks the changes in today's dynamic world of media and marketing co…

Designing with type :a basic course in typography

The classic "Designing with Type" has been completely redesigned, with an updated format and full color throughout. New information and new images make this perennial best-seller an even more valua…

Business forecasting : with ForecastX

This edition presents a broad-based survey of business forecasting methods including subjective and objective approaches. As always, the author team of Wilson and Keating deliver practical how-to f…

Business forecasting

The ninth edition of Business Forecasting presents basic statistical techniques that are useful for preparing individual business forecasts and long-range plans. Written in a simple, straightforwar…

Why building stand up

Between a nomad's tent and the Sears Tower lies a revolution in technology, materials, and structures. Here is a clear and enthusiastic introduction to buildings methods from ancient times to the p…

Concrete technology

Concrete technology; Theory and Practice

Steel Structures Design and Behavior; Emphasizing Load and Resistance Factor …

The design of structural steel members has developed over the past century from a simple approach involving a few basic properties of steel and elementary mathematics to a more sophisticated treatm…

Steel Structures Controlling Behavior Through Design

In 1988 the American Institute of Steel Construction changed the method from Allowable Stress Design (ASD) to Load Resistance Factor Design (LRFD) on which the building code is based. This text dev…

Summa : encyclopedie en woordenboek in kleur

Edisi

-

ISBN/ISSN

9789061171102

Deskripsi Fisik

20 dl. : ill. ; 30 cm.

Judul Seri

-

No. Panggil

R 030 s

Copywriting: successful writing for design, advertising and marketing

Writing copy is often assumed to be a natural talent. However, there are simple techniques you can employ to craft strong written content with ease. This new, expanded edition teaches the art of wr…

Manajemen periklanan: konsep dan aplikasinya di Indonesia

Buku ini menyajikan uraian mengenai seluk-beluk periklanan sebagai aspej penting manajemen pemasaran.

Integrated advertising, promotion, and marketing communication

For undergraduate Advertising and Integrated Marketing Communication courses. A Modern Guide to Integrated Marketing Communications Integrated Advertising, Promotion, and Marketing Communications s…

The media handbook :a complete guide to advertising media selection, planning…

The Media Handbook provides an introduction to the complete media planning and buying process. Emphasizing basic media planning and buying calculations along with the practical realities of offerin…

The social media bible :tactics, tools, and strategies for business success

Includes index.; What is social media? -- Say hello to social networking -- Everyone's a publisher -- It's not your father's email -- The world of web pages -- The internet forum -- The ubiquitous …

DigiMarketing :the essential guide to new media & digital marketing

"Digimarketing" does more than educate marketing professionals. It describes the new media landscape brilliantly, making it an essential read for anyone who hopes to understand the most important t…

Advanced media planning

Media planning consists of formulating a media strategy to deliver the creative so as to best meet the brand's advertising objectives, and then implementing that strategy in an accurate and cost-ef…

Understanding digital marketing :marketing strategies for engaging the digita…

Edisi

-

ISBN/ISSN

0749453893

Deskripsi Fisik

xii, 276 p. : - ill. ;

Judul Seri

-

No. Panggil

658.8 72 RYA u

Office space planning :designing for tomorrow's workplace

A one-stop, on-the-job resource for modern office space planning and design. Considers optimal use of space; employee and task space needs; enclosed versus open-plan offices; furniture, fixtures, a…

Spaceflight life support and biospherics

Spaceflight Life Support and Biospherics is the introduction to space life support systems and artificial ecosystems that has so far been lacking. It is a source of information for everyone involve…

Materials for sustainable sites

This complete guide to the evaluation, selection, and use of sustainable materials in the landscape features strategies to minimize environmental and human health impacts of conventional site const…

Why buildings fall down :how structures fail

The authors examine buildings of all kinds, from ancient domes like Istanbul's Hagia Sophia to the state-of-the-art Hartford Civic Arena. Their subjects range from the man-caused destruction of the…

Building with straw :design and technology of a sustainable architecture

Building with straw bales is a technique pioneered a century ago in the state of Nebraska. In recent years there has been a renaissance in the use of straw as a building material largely in the Ame…

Fundamentals of building construction :materials and methods

The bestselling reference focuses on the basic materials and methods used in building construction, emphasizing common construction systems such as light wood frames, masonry bearing walls, steel f…

Fundamentals of Building Construction: Materials and Methods

Fully Updated. More than 200 new illustrations and photographs; The lattest innovations in glass, concrete, wood and other materials; Updated chapter sections reflecting the latest information and …

Principles of marketing

Edisi

14

ISBN/ISSN

9780273752431

Deskripsi Fisik

136 hlm.; 32 cm.

Judul Seri

-

No. Panggil

658.8 KOT p

Decision Support Systems and Intelligent Systems; Sistem Pendukung Keputusan …

Selain memperluas berbagai apikasi DSS tradisional, edisi ini juga memeperluas pemahaman pembaca mengenai dunia web dengan memberikan contoh, produk, layanan, dan latihan, dengan mendiskusikan isu-…

Structural concrete: theory and design

Structural Concrete, Fifth Edition provides complete guidance to the analysis and design of reinforced and prestressed concrete structures. This new edition brings all material up to date while mai…

Business and society : stakeholders, ethics, public policy

"Business and Society, 13e" highlights why government regulation is sometimes required as well as new models of business-community collaboration. The authors believe that businesses have social (as…

Research methods for business :a skill-building approach

Research Methods for Business: A Skill-Building Approach is a concise and straightforward introduction for students to the world of business research. The skill-building approach provides students …

Case studies in finance : managing for corporate value creation

"Case Studies in Finance" links managerial decisions to capital markets and the expectations of investors. At the core of almost all of the cases is a valuation task that requires students to look …

Corporate finance

This book has been written for the introductory courses in corporate finance at the MBA level, and for the intermediate courses in many undergraduate programs. Some instructors will find this text …

Agama Cinta: Menyelami Samudra Cinta Agama-Agama

Dalam bayangan kekerasan dan intoleransi bermotif agama yang terus menggejala, buku ini ingin menghadirkan wajah setiap agama dan keyakinan, yang teduh serta penuh cinta. Buku ini memaparkan apa se…

Fundamentals of corporate finance

Fundamentals of Corporate Finance's applied perspective cements your understanding of modern-day core principles, focusing on problem solving and real-life financial management practices-all within…

Fundamentals of corporate finance

This text explores corporate finance for undergraduate students. The text is compatible with "Corporate Finance" fourth edition, but is designed for those students who may find it too rigorous. It …

Corporate finance

"Corporate Finance", by Ross, Westerfield, and Jaffe is a popular textbook that emphasizes the modern fundamentals of the theory of finance, while providing contemporary examples to make the theory…

Corporate finance fundamentals

Presenting examples that reflect corporate finance, this title includes features ranging from a computerized test bank, to a narrated PowerPoint for students, to interactive learning modules, and a…

Ecohouse

As the need to slow climate change becomes increasingly urgent, growing numbers of people are looking to dramatically reduce the carbon footprint of their buildings by using more ecologically sound…

Site analysis

This carefully conceived book is the first to detail each crucial step in the site analysis and planning process, from site selection through design development. It shows how these activities are i…

Essential system administration

Buku ini berbicara tentang semua alat administrasi biasa yang Unix dan linux menyediakan dan juga menunjukkan bagaimana menggunakan alat-alat dengan cara yang cerdas dan lebih efisien. Penulis memp…

Le corbusier ideas and forms

Le Corbusier (1887-1965) has been one of the dominant forces in twentieth-century architecture and a legendary pioneering figure. Many of the forms he created have become archetypes of modernism. Y…

Risiko Bisnis Sektor Hulu Perminyakan...

Bisnis hulu perminyakan merupakan suatu kegiatan yang dinamis dan bersifat siklis, dan merupakan rangkaian kegiatan yang terus menerus dalam suatu close loop.

Keteladanan Iblis: renungan jalanan 13

Apa yang dilakukan iblis adalah tindakan tidak terpuji. membantah dan membangkang pada Allah. Apalagi alasannya adalah ego berlebihan atau narsis. Namun, ada satu hal yang mungkin bisa diteladani y…

Komunikasi Politik Pada Era Multimedia

Buku ini memberikan wacana baru tentang bagaimana menjadikan internet dan media sosial dalam aktivitas politik, khususnya dalam kampanye Presiden Amerika 2008 dan 2012.

Adobe After Effect 6.5

Buku ini mengajarkan penggunaan aplikasi adobe after effect.

Introduction to Sociology

Edisi

-

ISBN/ISSN

9780495804406

Deskripsi Fisik

xxviii, 562 hlm.: ill.; 27 cm

Judul Seri

-

No. Panggil

HD 301 TIS i

Kumpulan Soal Matematika Keuangan

Kumpulan soal mengenai matematika keuangan.

11 Tahun ICRP: Melawan Kekerasan Atas Nama Agama

Apabila semua harapan itu telah menjadi kenyataan, kita baru memahami apa yang pernah digambarkan penyair sufi, Jalaluddin Rumi, ketika menulis: "Lampu-lampu itu memang berbeda, tapi sinarnya sama"…