These best selling authors know Information Systems knowledge is essential for creating competitive firms, managing global corporations, and providing useful products and services to customers. The…
For sophmore, junior, senior, and MBA-level MIS and Information Systems courses. These authoritative authors continue to define the MIS course by integrating coverage of essential new technologies,…
Essentials of Management Information Systems, 2/e, prepares students of the constantly changing demands of information systems management - first by relating MIS to management, the organization, an…
Six Sigma for Managers is a practical overview on how to implement Six Sigma practices in everyday business. Emphasizing straightforward explanations instead of complex charts and statistics, it sh…
- vol. 34, No. 1, 2009 - vol. 22, No. 4, 2008 - vol. 51, No. 6, 2008
-vol. 25, no.11, 2004 -vol. 36, no. 3, 2015 -vol. 32, no.1, 2011 -vol. 37, no. 8, 2016 -vol. 30, no. 5, 2009 -vol. 26, no. 3, 2005 -vol. 32, no. 9, 2011 -vol. 37, no. 1, 2016 -vol. 37, no. …
-vol. 27, no. 9, 2006 -vol. 36, no. 1, 2015 -vol. 34, no. 11, 2013 -vol. 29, no. 2, 2008 -vol. 27, no. 8, 2006 -vol. 30, no. 6, 2009 -vol. 30, no. 11, 2009 -vol. 25, no. 12, 2004 -vol. 33, …
-vol. 25, no. 3, 2004 -vol. 33, no. 5, 2012 -vol. 29, no. 4, 2008 -vol. 32, no. 12, 2011 -vol. 33, no. 1, 2012 -vol. 34, no. 9, 2013 -vol. 31, no. 11, 2010 -vol. 31, no. 4, 2010 -vol. 30, n…
-vol. 25, no. 6, 2004 -vol. 32, no. 10, 2011 -vol. 29, no. 7, 2008 -vol. 30, no. 4, 2009 -vol. 29, no. 12, 2008 -vol. 24, no. 10, 2003 -vol. 25, no. 8-9, 2004 -vol. 29, no. 13, 2008 -vol. 2…
-vol. 26, no. 7, 2005 -vol. 31, no. 10, 2010 -vol. 34, no. 8, 2013 -vol. 31, no. 2, 2010 -vol. 35, no. 8, 2014 -vol. 32, no. 3, 2011 -vol. 25, no. 13, 2004 -vol. 37, no. 4, 2016 -vol. 21, …
-vol. 26, no. 10, 2005 -vol. 27, no. 4, 2006 -vol. 27, no. 13, 2006 -vol. 26, no. 8, 2005 -vol. 27, no. 5, 2006 -vol. 34, no. 4, 2013 -vol. 26, no. 4, 2005 -vol. 26, no. 2, 2005 -vol. 26, n…
-volume 30, number 9, september 2009 -vol 25, no , january 2004 -vol 25, no 2, februari 2004 -vol 26, no 9, september 2005 -vol 37, no 5, may 2016 -volume 34, no 10, oktober 2013 -volume 33, …
-vol. 39, no. 3, 2018 (II) -vol. 39, no. 2, 2018 (II) -vol. 39, no. 1, 2018 (II) -vol. 39, no. 8, 2018 -vol. 39, no. 5, 2018 -vol. 39, no. 4, 2018 (II) -vol. 39, no. 6, 2018 -vol. 39, no. 1,…
Business Driven Information Systems 2nd edition takes a contemporary approach by discussing how business initiatives should ultimately drive technology choices. This edition offers an impressive va…
- Vol. 37, No. 6, 2016 - Vol. 32, No. 13, 2011 - vol. 33, No. 12, 2012 - Vol. 33, No. 13, 2012 - Vol. 35, No. 9, 2014 - Vol. 35, No. 5, 2014 - Vol. 35, No. 7, 2014 - Vol. 36, No. 2, 2015 - …
- vol. 30, No. 2, 2009 - vol. 30, No. 3 , 2009 - vol. 20, No. 4, 1999 - vol. 29, No. 1, 2008 - vol. 34, No. 7, 2013 - vol. 35, No. 13, 2014 - vol. 20, No. 10, 1999 - vol. 31, No. 1, 2010 - …
In the tenth edition, new features further integrate real managers' experiences into the text, helping students understand more clearly what being a manager is all about.
A concepts book for the introductory course in management uses a wealth of instructor feedback to identify which features from prior editions worked best and which should be improved and expanded.
What are the qualifications that today's managers must have? What skills are needed to move ahead in a company? Now in its ninth edition, this book uncovers the dynamics of management in the contex…
The Eighth Edition relies on the Total Person approach to prepare students for the workplace by highlighting disparate factors such as phsycial fitness, self-awareness, emotional control, integrity…
Business: A Changing World is the fastest growing introductory business programs on the market, and for a simple reason: it carefully blends the right mix of coverage and applications to give stude…
For undergraduate courses in Service Marketing and Management. This book presents an integrated approach. It includes a strong managerial orientation and strategic focus, uses an organizing framewo…
Principles of Marketing helps students master today's key marketing challenge: to create vibrant, interactive communities of consumers who make products and brands an integral part of their daily l…
Help students learn how to create customer value and engagement In a fast-changing, increasingly digital and social marketplace, it's more vital than ever for marketers to develop meaningful connec…
The goal of this text is to enhance students' knowledge of marketing management and to advance their skills in utilizing this knowledge to develop and maintain successful marketing strategies.