The Eighth Edition relies on the Total Person approach to prepare students for the workplace by highlighting disparate factors such as phsycial fitness, self-awareness, emotional control, integrity…
Business: A Changing World is the fastest growing introductory business programs on the market, and for a simple reason: it carefully blends the right mix of coverage and applications to give stude…
For undergraduate courses in Service Marketing and Management. This book presents an integrated approach. It includes a strong managerial orientation and strategic focus, uses an organizing framewo…
Principles of Marketing helps students master today's key marketing challenge: to create vibrant, interactive communities of consumers who make products and brands an integral part of their daily l…
Help students learn how to create customer value and engagement In a fast-changing, increasingly digital and social marketplace, it's more vital than ever for marketers to develop meaningful connec…
The goal of this text is to enhance students' knowledge of marketing management and to advance their skills in utilizing this knowledge to develop and maintain successful marketing strategies.
Operations Management, 7e allows students to apply what they've learned to real company challenges and best practices by offering a multitude of problems in the text and integrated case studies on …
Operations Management for MBAs provides an introduction to the basic concepts of operations management with a strategic, conceptual, and contemporary approach. Specifically written with the needs o…
Manufacturing Planning & Control for Supply Chain Management, 6/e" by Jacobs, Berry, and Whybark (formerly Vollmann, Berry, Whybark, Jacobs) is a comprehensive reference covering both basic and adv…
Covering key topics in the field, this book performs the analysis needed to inform and support a practical business solution when the use of quantitative tools or formal modeling is indicated.
The book demands rigorous analysis on the part of students without requiring consistent use of sophisticated mathematical modeling to perform it. When the use of quantitative tools or formal modeli…
Operations and Supply Management", as the title indicates, provides increased emphasis on supply chain management in the 13th Edition. The 13th Edition continues its market leading up-to-date cover…
Comprehensive Stress Management helps students identify, understand, and manage the stressors that most affect their lives. Written in an informal, anecdotal style, the text presents the latest res…
Buku ini berisi penjeladan teoritis mengenai stres, prinsip dasar dari manajemen stres, dan relaksasi progresif. Buku ini disampaikan dalam bahasa yang mudah dipahami. Penjelasan mengenai latihan r…
Jones/George, Essentials of Contemporary Management is the concise edition of Contemporary Management. Jones and George are dedicated to the challenge of “Making It Real“ for students. The auth…
Only when you operate with a combination of your strengths and self-knowledge can you achieve true and lasting excellence. Managing Oneself identifies the probing questions you need to ask to gain …
Introducing the Concepts; The Context of Managing Strategically; Doing an External Analysis; Doing an Internal Analysis; Functional Strategies; Competitive Strategies; Corporate Strategies; Special…
Strategic Management in Action presents current strategic management theories and practice in an engaging and easy-to-read format. Coulter effectively blends theory with plenty of opportunity to pr…
Students learn how effective business decision makers balance and protect the interests of various stakeholders, including investors, employees, the community, and the environment - particularly as…
For undergraduate and MBA strategic management or business policy courses. This is the book that enables students to TRANSFER conceptual classroom LEARNING to strategic application in their profess…
This book includes information that is useful for anyone seeking further information on improving his or her judgment and decision making. Throughout, you'll find numerous hands-on decision exercis…
This book integrates three very contemporary themes throughout each chapter: globalization, the natural environment, and technology. Focuses on skill-building in all the major areas of strategy for…
This text equips readers with the strategic concepts they will need to know as we face issues such as climate change, global warming and energy availability. This thirteenth edition provides an arr…
Buku ini merupakan revisi dari buku sebelumnya yang berjudul “Konsep dan Kasus Balanced Scorecard” yang membahas konsep – konsep dasar balanced scorecard, menguraikan langkah-langkah organisa…
This book fills important underserved niche in the strategy arena. Written by expert researchers on Asian busines, it presents a broad selection of cases addressing a range of current and important…
As competitors strive to win the war for talent, effective human resource management is necessary to gain true competitive advantage in the marketplace. Three challenges companies face are sustaina…
Introduce your students to all aspects of human resource management as you demonstrate how HR impacts and can empower both individuals and organizations with this market-leading, practical text.
Covering the latest trends, developments, and best practices for the post-Madoff era, this comprehensive, hands-on resource walks readers through every step of M&A process, offering practical advic…
As more businesses in today's economy are moving towards a global reach, it is essential for finance students to understand how the fundamentals of corporate finance relate to multinational firms. …
Wayne Cascio's "Managing Human Resources, 8e" is perfect for the general management student whose job inevitably will involve responsibility for managing people. It explicitly links the relationshi…
Risk Management introduces and explores the latest financial and hedging techniques in use around the world, and provides the foundation for creating an integrated, consistent, and effective risk m…
MGMT5 2013 EDITION provides a unique book for your principles of management course that truly began with YOU. This book asked you, the students, through conversations, focus groups, surveys, and in…
Discover how award-winning educator and author Chuck Williams does management like no one else with the latest edition of Effective Management. Whether you prefer to listen, see, read, or act, you …
" International Management "explores the dynamic global environment of business management by exploring the political, legal, technological, competitive, and cultural factors that shape corporation…
This book introduces students to core business concepts and how they center around a company's business plan. This text's applied approach addresses how and why a business operates. Students can th…
Whether you’re dealing with a problem employee or praising the good work of a colleague, you need to communicate in a way that promotes positive change in others. Giving Effective Feedback quickl…
Selain memperluas berbagai apikasi DSS tradisional, edisi ini juga memeperluas pemahaman pembaca mengenai dunia web dengan memberikan contoh, produk, layanan, dan latihan, dengan mendiskusikan isu-…
Buku ini membahas tentang otonomi daerah dan manajemen (pengelolaan) keuangan daerah untuk mewujudkan 'good governance'. Pentingnya otonomi daerah tersebut juga harus didukung dengan model pemerint…
"Essentials of Athletic Injury Management" provides the information you need to manage the care of athletic injuries from prevention, identification and assessment of injuries to interaction with p…