For courses in Introductory Public Relations. Cutlip & Center offers students the gold standard in public relations, providing the most up-to-date reference in the market. In the new edition, Glen …
For undergraduate and graduate courses in Public Relations. Written by two of the most respected individuals in the field, Public Relations Practices, 7/e, presents timeless case studies to help fu…
Buku inilah yang memberikan bentuk awal public relation, dan ia pulalah yang mengembangkan wajah public relations sebagaimana terlihat sekarang: substantif, profesional, dan kontekstual.