Teori dan praktik manajemen perubahan melibatkan banyak disilpin ilmu dan tradisi ilmu-ilmu sosial, bukan suatu disiplin ilmu terpisah dengan batasan kaku yang terdefinisikan dengan jelas. Adapun k…
This book advocates an approach to doing business that focuses all of the resources of an organization on the continual and simultaneous improvement of quality and productivity. The purpose of this…
his guide puts marketing managers on the cutting edge of business-to-business marketing. Readers will find practical analysis of innovations that are changing today's - and tomorrow's - business en…