Encourages the creativity of engineers, designers, professional graphic artists, journalists and others, explaining modern design principles and how to apply them to their work.
This book fills the need for a comprehensive introduction to all prepress and print processes. At each stage, it takes the designer from first principles to the latest developments. The emphasis is…
Typography is the means by which a written idea is given a visual form. The selection of this visual form can dramatically affect the readability of the written idea and a reader's feelings towards…