Campaign strategies and message design : a practitioner's guide from start to…

Edisi

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ISBN/ISSN

9780275964702

Deskripsi Fisik

xi, 199 hlm.; 22 cm.

Judul Seri

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No. Panggil

659 MOF c

Media society : industries, images, and audiences

This book gives students an overview of the entire media process - from production to content to audiences - with an emphasis on how social forces influence the media and how media potentially affe…

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′In his beautifully balanced, clear and broad-ranging account of a fast-changing field, Paul Hodkinson has successfully brought together myriad perspectives with which to critically analyse today…