A complete user's guide to top management tools that maximise the effectiveness of customer operations, Christopher Ahoy's uniquely developed approach aims to maximise the efficiency of customer-dr…
The consulting firm that produced Reengineering the Corporation offers a strategy for reinventing competitiveness that focuses on one value discipline--customer intimacy, product leadership, or ope…
Social business fundamentals --; Social media and customer engagement --; The new role of the customer --; Build a social business --; The social business ecosystem --; Run a social business --; So…