Modern competitive analysis

Edisi

-

ISBN/ISSN

0195058453

Deskripsi Fisik

vi, 376 p. : ill. ; 24 cm

Judul Seri

-

No. Panggil

HS 338.6048 OST m

The Discipline of Market Leaders : Choose Your Customers, Narrow Your Focus, …

The consulting firm that produced Reengineering the Corporation offers a strategy for reinventing competitiveness that focuses on one value discipline--customer intimacy, product leadership, or ope…

International Business: Competing in the Global Marketplace

The Taking Sides Collection on McGraw-Hill Create™ includes current controversial issues in a debate-style format designed to stimulate student interest and develop critical thinking skills. This…

International business :competing in the global marketplace

Because many issues in international business are complex, the text explores the pros and cons of economic theories, government policies, business strategies, organizational structures, etc. Hill's…

Marketing Warfare

Edisi

-

ISBN/ISSN

007052730x

Deskripsi Fisik

216 Halaman

Judul Seri

-

No. Panggil

HS 658.8. RIE m

Marketing Warfare

Basing their techniques on successful military strategies, the authors provide practical frameworks to effectively market products, companies, and institutions and use case histories to demonstrate…