Buku ini membahas tentnag cara menjalin hubungan dengan komunitas dikaitkan dengan pelaksanaan konsep tanggung jawab sosial korporat.
BCOM5 delivers a visually appealing, succinct print component, tear-out review cards for students and instructors and a consistent online offering with CourseMate that includes an eBook in addition…
This book presents a collection of original research papers focusing on emerging issues regarding the role of information and communication technologies in organizations, inter-organizational syste…
Ing. Markus Pierer M.Sc. proves whether or not there is a generic valid system comparison approach for various individual specifications facilitating the selection process for organizations. He ill…
The Business Communication field is at a crossroads as communication technologies are reshaping how people communicate in the workplace. Business Communication: Developing Leaders for a Networked W…
A presentation of the complete design background of a CDMA handset, including hardware and software, digital, analogue and RF. It delivers an integral understanding of where this essential piece of…
This book delivers a comprehensive overview of the evolution of mobile radio access networks, focusing on high-level architectural issues that engineers and managers need to understand. The book hi…
A crash course in human factors theory and practice for technical communicators. If you're a technical writer, technical editor, documentation manager, user-interface designer, usability tester, o…
The Second Edition of Environmental Communication and the Public Sphere remains the only comprehensive introduction to the growing field of environmental communication. This groundbreaking book foc…
with a new introduction by Lewis H. Lapham This reissue of Understanding Media expose on the state of the then emerging phenomenon of mass media. Terms and phrases such as "the global village" and …
This newly revised edition of an Artech House bestseller provides professionals with an up-to-date introduction to third generation (3G) mobile communication system principles, concepts, and applic…
This exciting collection of papers represents some of the finest communications research published during the last decade. To mark the 20th anniversary of the European Journal of Communication, a l…
The user in a mobile computing environment is able to access data from any device in a network while on the move, spread across wired and wireless media. The technology to deliver on this promise n…
The rise of infographics across virtually all print and electronic media—from a striking breakdown of classic cocktails to a graphic tracking 200 influential moments that changed the world to vis…
Introducing Communication Theory: Analysis and Application, focuses on the links between theory and everyday experiences. This text uses an engaging writing style and a consistent, organized templa…
Communicating in the 21st Century (C21) 2nd edition is the most comprehensive, flexible and affordable resource package ever developed in the field of communication in Australia. Significantly, it …
A must-have for corporate communications experts, content managers, advertisting consultants, designers, art directors, photographers and people with a passion for the creative world. The world's b…
For undergraduate business communication courses Learn Business Communication Skills by Example Students need to have excellent, effective, and practical business communication skills in order to s…
he Oxford Handbook of Information and Communication Technologies is about the many challenges presented by information and communication technologies (ICTs). The authors are principally researchers…
Communicating introduces the basic principles of communication and applies them to interpersonal, group, interviewing, and public speaking contexts. The book stresses communication competence thro…
Buku Komunikasi Pemasaran Kontekstual ini mencoba menggabungkari dan menyelaraskan dimensi teori dan praktik untuk mendapatkan deskripsi yang komprehensif serta relevan dengan konteks dinamika pasa…
Great communication is what separates leaders who make it to the top of their organizations. . What are the secrets to owning the room in every situation? You need to know how to engage your audien…
Era orientasi pelanggan segera berganti dengan era orientasi lingkungan, demikian pula dunia usaha mulai memfokuskan bisnis mereka agar siap bersaing di era orientasi lingkungan. Salah satu yang wa…
Now in a more affordable format for students, this stimulating hands-on course in creative thinking gets right down to specific design problems and offers viable solutions to them. Nineteen challe…
Technology was once something we thought of only in relation to manufacturing or the military. Now it is a constant theme in everyday interaction. In Communication, Technology and Society, Lelia G…
Communication and Human Behavior offers students a broad introduction to the study of communication which is expansive yet integrated, that links theory to practice, and that is rigorous yet readab…
Readings and Cases in International Human Resource Management and Organizational Behavior, 5th Edition examines cross-cultural interactions between people, cultures and human resource systems in a …
A senior-level, comprehensive survey of organizational communication, with theory and application. New edition reorganizes material and adds chapter on information systems.
Based on cutting-edge research projects in the field, this comprehensive 4-volume book series provides the latest details and covers the most impactful aspects of mobile, wireless, and broadband co…
Based on cutting-edge research projects in the field, this comprehensive 4-volume book series provides the latest details and covers the most impactful aspects of mobile, wireless, and broadband co…
This work continues its advertising focus with an emphasis on IMC. It is the first book to reflect the shift from the conventional methods of advertising to the more widely recognised approach of i…
Includes bibliographical references and index.; Understanding communication concepts in the internet age -- Navigating change: the rise of digital and global media -- Books: the first and most resp…
This is the only text on the market to introduce students to the fundamentals of crisis communication using an ethical approach, integrating ethical reasoning into all the key steps that communicat…
How do we choose a partner to initiate a relationship with, and what makes us stay in a given relationship over time? These questions are most often pursued by scholars with an emphasis on the inte…
"Invisible Influence is a masterpiece in understanding the science of influence and how to take it from convincing to compelling. Kevin Hogan shows you in plain English how to understand, apply, an…
- Vol. 6 No. 2 Oktober 2015
A text for business or communications students and people engaged in industrial organizations. Examines the behavior of organizations, the communication process, interaction formats, and the diagno…
A unique approach to a hands-on course, written by the same author of "Business and Administrative Communication", this completely new approach is devised and created with the assistance of a commu…
This book explains how the prospect of continuous connectivity adds a new dimension to e-business, moving it towards m-business, which promises to give users access to network services as they trav…
The ninth edition is a more efficient, rigorously revised textbook that maintains solid coverage of fundamentals while addressing developments in the business communication field. The authors also …
Understanding the Foundations of Business Communication; Applying the Three-Step Writing Process; Crafting Brief Messages; Supporting Messages with Quality Information; Planning, Writing, and Compl…
Communication skills, both written and interpersonal, are essential for personal development, employment and active involvement in our social and professional lives. This book, covers a broad range…
Within every picture is a hidden language that conveys a message, whether it is intended or not. This language is based on the ways people perceive and process visual information. By understanding …
Professional success requires excellent communication skills. Organized around the transition from student to professional life, Business and Professional Communication, Third Edition gives readers…
This volume captures the domestication of mobile communication technologies by families in Asia, and its implications for family interactions and relationships. It showcases research on families ac…
This book showcases an interdisciplinary and comprehensive study of the issues related to communication in corporate environments. Including perspectives from psychology, sociology and management s…
Tells why mass marketing no longer works--and shows how integrated communications programs can respond to each customer.