This book presents the theoretical background as well as best practice examples of estimating in heavy construction. The examples stem from practitioners in international large-scale construction p…
Practical, commonsense advice on becoming an effective leader Examining the baggage that most managers have and then helping them to understand the personal traits that can limit their potential, t…
Leading Complex Projects takes a unique approach to post-mortem analysis to provide project managers with invaluable insight. For the first time, individual PM characteristics are quantitatively li…
Buku terlaris versi New York Times yang menawarkan pelajaran berharga dalam menciptakan dan mempertahankan budaya keluarga yang kuat di dunia yang bergejolak. Dengan pemahaman mendalam, kesederh…
Conceived as a practical manual of morphological analysis, The Handbook of Urban Morphology focuses on the form, structure and evolution of human settlements – from villages to metropolitan regio…
As a follow up to his widely acclaimed Sustainable Urbanism, this new book from author Douglas Farr embraces the idea that the humanitarian, population, and climate crises are three facets of one i…
The Art of Digital Marketing is the comprehensive guide to cracking the digital marketing 'code,' and reaching, engaging, and serving the empowered consumer. Based on the industry's leading certifi…
Maximize profit and optimize decisions with advanced business analytics Profit-Driven Business Analytics provides actionable guidance on optimizing the use of data to add value and drive better bus…
Building Internet of Things provides front-line business decision makers with a practical handbook for capitalizing on this latest transformation. Focusing on the business implications of Internet …
Brand Admiration uses deep research on consumer psychology, marketing, consumer engagement and communication to develop a powerful, integrated perspective and innovative approach to brand managemen…
Few things are as valuable in business, and in life, as the ability to make good decisions. Can you imagine how much more rewarding your life and your business would be if every decision you made w…
The Sales Boss reveals the secrets to great sales management, and provides direct examples of how you can start being that manager today. The not-so-secret "secret" is that a winning sales team is …
In today’s tumultuous and rapidly evolving business environment, High-Potential leaders are in high demand. Do you possess the relationship skills, strategic vision, innovation, and determination…
Innovate your way toward growth using practical, research-backed frameworks The Art of Opportunity offers a path toward new growth, providing the perspective and methods you need to make innovat…
A proven framework to fill the gap between "knowing" and "doing" Training Reinforcement offers expert guidance for more effective training outcomes. Last year, US companies spent over $165 Billi…
The intensified used of data based on analytical models to control digitalized operational business processes in an intelligent way is a game changer that continuously disrupts more and more market…
A practical handbook for making management great again Managing for Happiness offers a complete set of practices for more effective management that makes work fun. Work and fun are not polar opposi…
Technological changes have often produced important social changes that translate into spatial and planning practice. Whereas the intelligent city is one of the unavoidable and even dominant concep…
Buyers have changed the B2B marketing game. Account-Based Marketing For Dummies is here to give you the tools to transform your current approach to find, reach, and engage with your potential custo…
Small Business For Dummies has been a leading resource for starting and running a small business. Calling upon their six decades-plus of combined experience running small businesses, Eric Tyson and…
Your one-stop guide to becoming a product management prodigy Product management plays a pivotal role in organizations. In fact, it's now considered the fourth most important title in corporate Ame…
Make a difference with company culture Organizations around the world are looking for the “secret sauce” to create strong company cultures―and this book lets you in on what you can do to s…
The bestselling 'bible' of project management In today's time-crunched, cost-conscious global business environment, tight project deadlines and stringent expectations are the norm. So how can you …
The single greatest opportunity that an organization has to improve both performance and culture in one stroke lies in the hiring of a new executive―the right executive. The fresh thinking of a s…
Worldwide bestseller ― the author of The Energy Bus and The Power of Positive Leadership shares the proven principles and practices that build great teams - and provides practical tools to help t…
Inbound Content is a step-by-step manual for attracting the right people, turning them into leads, and closing them into customers. Today, everyone knows that content is king. It’s how we engage,…
A concrete framework for engaging today's buyer and building relationships Social Selling Mastery provides a key resource for sales and marketing professionals seeking a better way to connect with …
Social Movements for Good is a guidebook for driving change, by taking advantage of the social "currency" that makes movements go viral. Author Derrick Feldmann has spent a career showing organizat…
Harness the power of marketing and watch your business grow Having your own business isn't the same as having customers, and one is useless without the other. Whether your business is a resale stor…
Learn how to provide top-grade customer service anywhere, anytime with Salesforce Service Cloud Salesforce Service Cloud empowers your service organization to interact with customers through any ch…
This volume presents the first half of a diverse collection of chapters in the field of materials and infrastructures in transport systems, which illustrate the technological and methodological inn…
A clear roadmap for the new territory of education Education in the U.S. has been under fire for quite some time, and for good reason. The numbers alone tell a very disconcerting story: according t…
As customers take control over what, when, why, and how they buy products and services, brands are facing the complete breakdown and utter failure of passive marketing strategies designed more than…
Why do the people in some companies continually dazzle us with their brilliant decisions while those in others make one blunder after another? Do they understand their businesses better? Are they j…
One of the country's most trusted leaders offers time-tested and real world advice for leading in economic hard times From business giant Bill George, the acclaimed author of Wall Street Journal 's…
The Art of Authenticity is a guide to becoming a better leader by achieving your best self. All people bring different sides of themselves to various situations. This book will show you how to broa…
The seventh edition of the pioneering guide to generating attention for your idea or business, packed with new and updated information In the Digital Age, marketing tactics seem to change on a…
The essential roadmap for the new realities of selling when buyers are in charge Sales and service are being radically redefined by the biggest communications revolution in human history. Today buy…
Information doesn't just provide a window on the business, increasingly it is the business. The global economy is moving from products to services which are described almost entirely electronically…
The authors of Data Skills for Media Professionals have assembled a book that teaches key aspects of data analysis, interactive data visualization and online map-making through an introduction to G…
Categorical Statistics for CommunicationResearch presents scholars with a discipline-specific guide to categorical data analysis. The text blends necessary background information and formulas for s…
The digital era’s new consumer demands a new approach to PR Inbound PR is the handbook that can transform your agency’s business. Today’s customer is fundamentally different, and tradition…
Liveness is a persistent and much-debated concept in media studies. Until recently, it was associated primarily with broadcast media, and television in particular. However, the emergence of social …
Become more culturally competent in an increasingly diverse world Recent years have seen dramatic changes to several institutions worldwide. Our increasingly interconnected, digitized, and glo…
Qualitative Research Methods: Collecting Evidence, Crafting Analysis, Communicating Impact is a comprehensive guide on both the theoretical foundations and practical application of qualitative meth…
The leading green building reference, updated with the latest advances in the field Sustainable Construction is the leading reference for the design, construction, and operation of high performanc…
This book advocates a more thoughtful approach to urban water management. The approach involves reducing water consumption, harvesting rainwater, recycling rainwater and adopting Sustainable Draina…
The modelling tools for soils and rocks require more and more specific parameters not always available from the standard or usual survey campaigns, this generally for reasons of delay or costs. The…
Transport systems are facing an impossible dilemma: satisfy an increasing demand for mobility of people and goods, while decreasing their fossil-energy requirements and preserving the environment. …