Now established as one of the leading introductory texts for students studying these subjects, this new edition combines a non-rigorous approach to the subject with applications in economics and bu…
Now established as one of the leading introductory texts for students studying these subjects, this new edition combines a non-rigorous approach to the subject with applications in economics and bu…
Now established as one of the leading introductory texts for students studying these subjects, this new edition combines a non-rigorous approach to the subject with applications in economics and bu…
Now established as one of the leading introductory texts for students studying these subjects, this new edition combines a non-rigorous approach to the subject with applications in economics and bu…
Now established as one of the leading introductory texts for students studying these subjects, this new edition combines a non-rigorous approach to the subject with applications in economics and bu…
Now established as one of the leading introductory texts for students studying these subjects, this new edition combines a non-rigorous approach to the subject with applications in economics and bu…
Run engaging, productive group sessions with practical guidance and expert advice Running Great Workshops & Meetings For Dummies delivers the tools managers need to facilitate engaging and rewar…
Saat ini, komunikasi pemasaran tidak bisa lagi dilakukan secara secara tekstual (konvensional), tetapi harus secara kontekstual. Psikografi konsumen sudah terlalu complicated dan para marketer sema…
Organisational theory is vitally relevant to today's student of business. Understanding Business Organisations introduces the student to classic debates and new perspectives on organisations throug…
You want to start your own business, but "risk" isn't your middle name. You're not alone. Many successful entrepreneurs are averse to risk?but they have learned the tricks to working around it. And…
For thirty years, consultant Keith Granet has enjoyed helping design professionals turn their passion into profit. In his new book, The Business of Design: Balancing Creativity and Profitability, G…
A complete user's guide to top management tools that maximise the effectiveness of customer operations, Christopher Ahoy's uniquely developed approach aims to maximise the efficiency of customer-dr…
Business Analysis and Valuation teaches students how to use financial statement information to assess a firm's financial performance, value, and creditworthiness. This new IFRS edition has been pro…
Today, corporations are expected to give something back to their communities in the form of charitable projects. In Corporate Social Responsibility, Philip Kotler, one of the world's foremost voice…
This unique Handbook from the Institute for Corporate Culture Affairs (ICCA) offers an invaluable combination of lessons learned and best practice for the future. It explores the general concept of…
This book is about financial policy with special emphasis on the allocation of a firm's long-term capital resources. Investment and financing decisions, which for better or for worse, fix the futur…
Business: A Changing World is the fastest growing introductory business programs on the market, and for a simple reason: it carefully blends the right mix of coverage and applications to give stude…
Integrated Business Processes with ERP Systems covers thekey processes supported by modern ERP systems. This textbook andthe WileyPLUS online course is designed for use as both a referenceguide and…
This step-by-step guide for professionals looking to develop a strong company brand teaches the vital principles and skills of personal branding, including how to craft an emotionally resonant mess…
S. RAO VALLABHANENI is an educator, author, publisher, consultant, and practitioner in business with more than thirty years of management and teaching experience in auditing, accounting, manufactur…
This supplement text bridges the gap between the fundamentals of how businesses operate (processes) and the tools that business people use to accomplish their tasks (systems). The authors have deve…
This is the first book to present innovation and entrepreneurship as a purposeful and systematic discipline that explains and analyzes the challenges and opportunities of America's new entrepreneur…
"Entrepreneurship", by Robert Hisrich, Michael Peters and Dean Shepherd has been designed to clearly instruct students on the process of formulating, planning, and implementing a new venture. Stude…
Master internal audit knowledge elements for the CIA exam "Wiley CIAexcel Exam Review 2015: Part 3, Internal Audit Knowledge Elements" is a comprehensive yet approachable reference that prepares yo…
BCOM5 delivers a visually appealing, succinct print component, tear-out review cards for students and instructors and a consistent online offering with CourseMate that includes an eBook in addition…
Ing. Markus Pierer M.Sc. proves whether or not there is a generic valid system comparison approach for various individual specifications facilitating the selection process for organizations. He ill…
The Business Communication field is at a crossroads as communication technologies are reshaping how people communicate in the workplace. Business Communication: Developing Leaders for a Networked W…
The fourth edition of Madura and Fox's International Financial Management provides the ideal introduction to the study of interaction between firms of all sizes and global finance. Real life exampl…
Strategic Management trains future business leaders to analyse a wide range business issues, apply appropriate concepts and successfully implement business strategy.
This text examines risk management in organizations, rather than personal insurance, and offers a balanced presentation of institutional and statistical material. The book provides a problem-solvin…
For undergraduate and MBA courses in Corporate Financial Management. Fundamentals of Financial Management is the route to understanding the financial decision-making process and to interpreting the…
Developing Proofreading and Editing Skills, 5/e by Camp provides instruction and applications designed to sharpen skills in detecting and correcting errors in written communications including memos…
The classic guide to copywriting, now in an entirely updated third edition This is a book for everyone who writes or approves copy: copywriters, account executives, creative directors, freelance w…
Emerging market multinationals are becoming leaders in their industries, able to compete on equal terms with firms from advanced economies, but their paths toward global leadership are not always s…
Learn OECD guidance on business taxation in multiple countries A business that is not aware of all of its exposure to the tax policy of each country in which it does business may find itself pay…
The 11th edition of FitzGerald and Dennis' Business Data Communications and Networking focuses on more comprehensive updating, as well as more hands-on and applied exercises. The new edition has mo…
Weygandt's 3rd edition of "Financial Accounting: IFRS" highlights the integration of more US GAAP rules, a desired feature as more foreign companies find the United States to be their largest marke…
Indonesia Business Guide 2007-2008 is envioned to be the reliable and widely referred source on doing business and living in Indonesia. It is backed by in-depth and on the ground analysis to provi…
Sangat disayangkan jika kamu hanya berpuas diri menggunakan media sosial sebagai ajang pamer dan curhat semata atau yang lebih buruk, sebagai media untuk saling caci antarpengguna. Padahal, dengan …
For undergraduate business communication courses Learn Business Communication Skills by Example Students need to have excellent, effective, and practical business communication skills in order to s…
The MBA admissions process is fiercely competitive, yet success can be remarkably simple: differentiate yourself from a sea of applicants and gain that coveted letter of acceptance. But how do you …
The strategies born of those times--unrivaled speed to market; superior customer service; a fierce commitment to producing constantly high-quality custom-made systems--heralded what has perhaps bee…
Great communication is what separates leaders who make it to the top of their organizations. . What are the secrets to owning the room in every situation? You need to know how to engage your audien…
A REVOLUTIONARY APPROACH TO LONG TERM BUSINESS STRATEGY FROM THE BESTSELLING AUTHOR OF START WITH WHY The New York Times-bestselling author of Start With Why, Leaders Eat Last, and Together Is …
'Written with the benefit of extensive practical experience and an appreciation of the problems of using theory in a practical setting, the book is an excellent reference work on the matter or corp…
Presents guidelines on how to develop and implement a program for monitoring the activities of business competitors. The author interviewed executives at 100 corporations and found that the most su…