Text

The practice of public relations

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Penilaian

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For courses in Introduction to Public Relations and Public Relations Practice, offered by Communications, Marketing, or Journalism departments. Unlike other PR texts that steer clear of high profile real-life cases, the ethical challenges, the "how to" counsel, and the public relations conundrums that encourage students to think, this up-to-the-minute book prepares students to deal with a full range of situations-and to arrive at effective, ethical solutions. This is an "in-your-face" textbook for an "in-your-face" profession.

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Ketersediaan

B20112335

659.2 FRA p

My Library

Tersedia

Informasi Detail

Judul Seri

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No. Panggil

659.2 FRA p

Penerbit

Upper Saddle River, NJ : Pearson., 2011

Deskripsi Fisik

480 hlm.; 28 cm.

Bahasa

English

ISBN/ISSN

9780137058310

Klasifikasi

659.2

Tipe Isi

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Tipe Media

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Tipe Pembawa

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Edisi

11

Subjek

Public relations
Ilmu Komunikasi

Info Detail Spesifik

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Pernyataan Tanggungjawab

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Versi lain/terkait

Lampiran Berkas

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