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Brand Leadership

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Penilaian

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An exploration of strategic brand leadership uses hundreds of studies of leading firms, including General Electric, to show the strategic potential of brand management in a world-based economy.

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Ketersediaan

HP202000049

HP 658.827 AAK b

My Library

Tersedia

Informasi Detail

Judul Seri

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No. Panggil

658.827 AAK b

Penerbit

New York : The Free Press., 2000

Deskripsi Fisik

xii,351hlm; 23 cm

Bahasa

English

ISBN/ISSN

0684839245

Klasifikasi

658.827

Tipe Isi

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Tipe Media

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Tipe Pembawa

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Edisi

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Subjek

Brand name products
Management
Marketing

Info Detail Spesifik

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Pernyataan Tanggungjawab

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Versi lain/terkait

Lampiran Berkas

Komentar

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