Text

Essentials of Strategic Management: The Quest for Competitive Advantage

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Penilaian

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Essentials of Strategic Management presents a conceptually strong treatment of strategic management principles and analytic approaches that features straight-to-the-point discussions, timely examples, and a writing style that captures the interest of students. The Fourth Edition of Essentials of Strategic Management is very much in step with the best academic thinking and contemporary management practice. The chapter content continues to be solidly main-stream and balanced, mirroring both the penetrating insight of academic thought and the pragmatism of real-world strategic management. The text serves as the theoretical foundation of a teaching approach incorporating a business strategy simulation.

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Ketersediaan

HE20180096

HE 658.4012 GAM e

My Library

Tersedia

Informasi Detail

Judul Seri

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No. Panggil

658.4012 GAM e

Penerbit

New York : Mc Graw Hill., 2013

Deskripsi Fisik

440 hlm

Bahasa

English

ISBN/ISSN

9780078112898

Klasifikasi

658.4012

Tipe Isi

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Tipe Media

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Tipe Pembawa

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Edisi

4

Subjek

Manajemen
Strategic planning

Info Detail Spesifik

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Pernyataan Tanggungjawab

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Versi lain/terkait

Lampiran Berkas

Komentar

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