Gaya APA

Walker, Orville C,, Mullins, John W., Boyd, Harper W., Larreche, Jean-Claude. (2006). Marketing Strategy : a Decision-Focused Approach . Boston: Mc Graw Hill.

Gaya Chicago

Walker, Orville C,, Mullins, John W., Boyd, Harper W., Larreche, Jean-Claude. Marketing Strategy : a Decision-Focused Approach. Boston: Mc Graw Hill, 2006. Text.

Gaya MLA

Walker, Orville C,, Mullins, John W., Boyd, Harper W., Larreche, Jean-Claude. Marketing Strategy : a Decision-Focused Approach. Boston: Mc Graw Hill, 2006. Text.

Gaya Turabian

Walker, Orville C,, Mullins, John W., Boyd, Harper W., Larreche, Jean-Claude. Marketing Strategy : a Decision-Focused Approach. Boston: Mc Graw Hill, 2006. Print.