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McQuail′s Mass Communication Theory

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Penilaian

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McQuail′s Mass Communication Theory has been the benchmark for studying mass communication theory for more than 25 years. It remains the most authoritative and comprehensive introduction to the field and still offers unmatched coverage of the research literature.

Fully up-to-date, this new edition includes:

New boxed case studies on key research publications, familiarizing students with the critical research texts in the field
A new streamlined structure for better navigation
More definitions, examples, and illustrations throughout to bring abstract concepts to life
Major updates on new media, globalization, work and economy.

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Ketersediaan

B20170894	302.23 MCQ m	My Library	Tersedia
B20170895	302.23 MCQ m	My Library	Tersedia

Informasi Detail

Judul Seri

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No. Panggil

302.23 MCQ m

Penerbit

London : Sage,., 2012

Deskripsi Fisik

viii, 621 hlm.; 25 cm

Bahasa

English

ISBN/ISSN

9781849202923

Klasifikasi

302.23

Tipe Isi

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Tipe Media

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Tipe Pembawa

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Edisi

Ed.6

Subjek

Mass media

Info Detail Spesifik

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Pernyataan Tanggungjawab

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Versi lain/terkait

Lampiran Berkas

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