Gaya APA

Zikmund, William G.. (1991). Exploring marketing research (Ed. 4). America: Dryden.

Gaya Chicago

Zikmund, William G.. Exploring marketing research. Ed. 4 America: Dryden, 1991. Text.

Gaya MLA

Zikmund, William G.. Exploring marketing research. Ed. 4 America: Dryden, 1991. Text.

Gaya Turabian

Zikmund, William G.. Exploring marketing research. Ed. 4 America: Dryden, 1991. Print.