Gaya APA
Sengupta, Subroto. (1990).
Brand positioning : strategies for competitive advantage 2nd ed. .
India:
TATA McGraw Hill.
Gaya Chicago
Sengupta, Subroto.
Brand positioning : strategies for competitive advantage 2nd ed..
India:
TATA McGraw Hill,
1990.
Text.
Gaya MLA
Sengupta, Subroto.
Brand positioning : strategies for competitive advantage 2nd ed..
India:
TATA McGraw Hill,
1990.
Text.
Gaya Turabian
Sengupta, Subroto.
Brand positioning : strategies for competitive advantage 2nd ed..
India:
TATA McGraw Hill,
1990.
Print.