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Marketing management :an international perspective

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Penilaian

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"Marketing Management" brings together over 20 real-life case studies faced by leading international companies. This textbook is an invaluable resource for students of business and marketing, and is supported by a Tutor's Guide, based on the authors' own teaching experience.

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Ketersediaan

B20111543

658.8 KAS m

My Library

Tersedia

Informasi Detail

Judul Seri

International marketing series

No. Panggil

658.8 KAS m

Penerbit

Houndmills, Basingstoke [Engla : Macmillan Business,., 1999

Deskripsi Fisik

xvii, 487 p. : - ill. ;

Bahasa

English

ISBN/ISSN

9780333750087

Klasifikasi

658.8

Tipe Isi

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Tipe Media

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Tipe Pembawa

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Edisi

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Subjek

Marketing
Manajemen

Info Detail Spesifik

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Pernyataan Tanggungjawab

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Versi lain/terkait

Lampiran Berkas

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