Gaya APA

Kotler, Philip. (1988). Marketing management: analysis, planning, implementation, and control 6th ed. (ed. 6). New Jersey: Prentice Hall.

Gaya Chicago

Kotler, Philip. Marketing management: analysis, planning, implementation, and control 6th ed.. ed. 6 New Jersey: Prentice Hall, 1988. Text.

Gaya MLA

Kotler, Philip. Marketing management: analysis, planning, implementation, and control 6th ed.. ed. 6 New Jersey: Prentice Hall, 1988. Text.

Gaya Turabian

Kotler, Philip. Marketing management: analysis, planning, implementation, and control 6th ed.. ed. 6 New Jersey: Prentice Hall, 1988. Print.