Gaya APA

McDonald, Malcolm Leppard, John W.. (1992). Marketing by matrix : 100 practical ways to improve your strategic and tactical marketing (1). London: Butterworth Heinemann.

Gaya Chicago

McDonald, Malcolm Leppard, John W.. Marketing by matrix : 100 practical ways to improve your strategic and tactical marketing. 1 London: Butterworth Heinemann, 1992. Text.

Gaya MLA

McDonald, Malcolm Leppard, John W.. Marketing by matrix : 100 practical ways to improve your strategic and tactical marketing. 1 London: Butterworth Heinemann, 1992. Text.

Gaya Turabian

McDonald, Malcolm Leppard, John W.. Marketing by matrix : 100 practical ways to improve your strategic and tactical marketing. 1 London: Butterworth Heinemann, 1992. Print.