Gaya APA

Belch, George E., Belch, Michael A.. (1998). advertising and promotion: an integrated marketing communications perspective (9). Hoboken, NJ: McGraw Hill.

Gaya Chicago

Belch, George E., Belch, Michael A.. advertising and promotion: an integrated marketing communications perspective. 9 Hoboken, NJ: McGraw Hill, 1998. Text.

Gaya MLA

Belch, George E., Belch, Michael A.. advertising and promotion: an integrated marketing communications perspective. 9 Hoboken, NJ: McGraw Hill, 1998. Text.

Gaya Turabian

Belch, George E., Belch, Michael A.. advertising and promotion: an integrated marketing communications perspective. 9 Hoboken, NJ: McGraw Hill, 1998. Print.