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Public relation: strategies and tactics

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Clearly explains the basic concepts, strategies, and tactics of today's public relations practice Public Relations: Strategies and Tactics uses real-world case studies and examples to explain the basic concepts and theory behind modern public relations practice. This comprehensive text is grounded in scholarship and includes references to landmark studies and time-honored public relations techniques.

Ketersediaan
B20111357659.2 WIL pMy LibraryTersedia
B20113497659.2 WIL pMy LibraryTersedia
Informasi Detail
Judul Seri
-
No. Panggil
659.2 WIL p
Penerbit
Sebastopol, CA : Prentice Hall.,
Deskripsi Fisik
xxx, 594 hlm.: il.; 25 cm.
Bahasa
English
ISBN/ISSN
9780205099160
Klasifikasi
659.2
Tipe Isi
-
Tipe Media
-
Tipe Pembawa
-
Edisi
10
Subjek
Public relations
Ilmu Komunikasi
Info Detail Spesifik
-
Pernyataan Tanggungjawab
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Tidak tersedia versi lain

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