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Green to gold :how smart companies use environmental strategy to innovate, create value, and build competitive advantage

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Includes bibliographical references (p. 323-352) and index.; The environmental lens -- Preparing for a new world. Eco-advantage ; Natural drivers of the Green Wave ; Who's behind the Green Wave? -- Strategies for building eco-advantage. Managing the downside ; Building the upside -- What WaveRiders do. The eco-advantage market ; Eco-tracking ; Redesigning your world ; Inspiring an eco-advantaged culture -- Putting it all together. Why environmental initiatives fail ; Taking action ; Eco-advantage strategy -- Appendix I. Additional resources -- Appendix II. Methodological overview -- Appendix III. Frequently asked questions.;

Ketersediaan
B20111317658.4 083 EST gMy LibraryTersedia
Informasi Detail
Judul Seri
-
No. Panggil
658.4 083 EST g
Penerbit
Hoboken, N.J. : : Wiley,.,
Deskripsi Fisik
xxv, 380 p. : - ill. ;
Bahasa
English
ISBN/ISSN
0470393742
Klasifikasi
658.4 083
Tipe Isi
-
Tipe Media
-
Tipe Pembawa
-
Edisi
Rev
Subjek
Corporations
Industrial management
Business enterprises
Manajemen
Info Detail Spesifik
-
Pernyataan Tanggungjawab
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Tidak tersedia versi lain

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