Gaya APA

Katz, Helen E.. (2007). The media handbook :a complete guide to advertising media selection, planning, research, and buying (3). Mahwah, N.J. :: L. Erlbaum Associates,.

Gaya Chicago

Katz, Helen E.. The media handbook :a complete guide to advertising media selection, planning, research, and buying. 3 Mahwah, N.J. :: L. Erlbaum Associates,, 2007. Text.

Gaya MLA

Katz, Helen E.. The media handbook :a complete guide to advertising media selection, planning, research, and buying. 3 Mahwah, N.J. :: L. Erlbaum Associates,, 2007. Text.

Gaya Turabian

Katz, Helen E.. The media handbook :a complete guide to advertising media selection, planning, research, and buying. 3 Mahwah, N.J. :: L. Erlbaum Associates,, 2007. Print.