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Advertising Campaign Design Just the Essentials

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Penilaian

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Advertising campaign development is a complex xreative process that fuces a strategic business plan with a great idea-an idea that can be easily used and consistently recognized across a diverse mix of media vehicles. This book fills the informational gaps in other texts by offering a straightforward yet extensive look at the varied issues concerning campaign design and development.

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Ketersediaan

B20114273

659.113 BLA a

My Library

Tersedia

Informasi Detail

Judul Seri

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No. Panggil

659.113 BLA a

Penerbit

America : M.E.Sharpe., 2011

Deskripsi Fisik

viii, 224 hlm.; 22 cm.

Bahasa

English

ISBN/ISSN

9780765625533

Klasifikasi

659.113

Tipe Isi

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Tipe Media

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Tipe Pembawa

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Edisi

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Subjek

Advertising campaigns

Info Detail Spesifik

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Pernyataan Tanggungjawab

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Versi lain/terkait

Lampiran Berkas

Komentar

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