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Excellent public relations and effective organizations : a study of communication management in three countries

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This book is the final product of the "excellence project"--a comprehensive research effort commissioned by the International Association of Business Communicators (IABC) Research Foundation. Going well beyond any of the previously published reports on the Excellence study, this book contains many new statistical analyses of the survey data and more details from the case studies.

Ketersediaan
B20113503659.285 GRU eMy LibraryTersedia
Informasi Detail
Judul Seri
-
No. Panggil
659.285 GRU e
Penerbit
: Routledge.,
Deskripsi Fisik
xiii, 653 hlm.; 28 cm.
Bahasa
English
ISBN/ISSN
9780805818185
Klasifikasi
659.285
Tipe Isi
-
Tipe Media
-
Tipe Pembawa
-
Edisi
-
Subjek
Public relations
Ilmu Komunikasi
Info Detail Spesifik
-
Pernyataan Tanggungjawab
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Tidak tersedia versi lain

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