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Transnational management : text, cases, and readings in cross-border management
"Transnational Management" focuses on the management challenges associated with developing strategies and managing the operations of companies whose activities stretch across national boundaries. The purpose of this book is to provide a conceptual framework showing the interplay between the multinational corporation, the countries in which it does business, and the competitive environment in which it operates.
B20113071 | 658.049 BAR t | My Library | Tersedia namun tidak untuk dipinjamkan - No Loan |
B20113072 | 658.049 BAR t | My Library | Tersedia |
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